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Retail UX case study: 1154 Lill Studio

When I was in high school and e-commerce was becoming increasingly popular, I would read articles written by technophobes about the impending doom of brick and mortar stores. Fast forward ten years, and brick and mortar stores are still thriving. Studies have found that the average conversion rate for a retail web site is still [...]

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if “N” || “n” || “hamburgers and bunnies”

My team loves automation. Today, I threw a shell script together so I could run four installs on multiple servers efficiently. It is a simple, logic-driven script—user inputs “Y,” things happen. Input “N”, nothing happens. It works pretty well, but something tells me I need to put in a little more work:

[root@psrdevweb01 ~]# ./cognos_install.sh
Unzip installer [...]

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Many plates of dead fish give Helvetica life

In the July issue of Bon Appetit magazine, Visa has a two-page ad featuring the word “go” in Helvetica made entirely of sushi.

I admit, I was initially unclear (and possibly still am) on the intended effect of this ad. The copy in the ad reads, “Have you ever overdosed on wasabi?” followed by some blurb [...]

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Emoticons are getting out of hand

Remember the days when the only emoticons around were simple smiley faces?
:)   :D   ;)   :P   B)
Now, chat clients have learned to parse these characters and convert them into animated GIFs, that relic of mid-to-late 90s web design. There are ninjas, and pirates, and cowboys, and Pacman chasing ghosts, and who knows what else. What emotion [...]

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Basic hot weather survival skill

This is the hottest weekend I’ve ever seen in the Bay Area since I moved here last February. At high noon, I found myself on a sunny slope in Dolores Park BAKING in the 90+ degree sun with 10 other people, all of us trying to figure out what to do with our overheated selves.
“It’s [...]

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How x-browser incompatibility ruins lives

I logged on to my university’s site today to confirm that I did, indeed, only have one class left to complete my degree in computer science. It has been years since my last class, so I wanted to make sure that the curriculum I had taken was still valid. So I opened up my trusty [...]

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Why does freelancing remind me of dating?

The moment I saw his post on Craigslist, I knew I had to get to know him better: “Saul”, the independent contractor. He wanted a well-rounded web and graphics designer, and I knew I could be everything he needed. I took a look at his existing site and replied to his post. He immediately replied [...]

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To Capitalize, or Not to Capitalize

When I’m writing something for the web—whether it’s on Twitter, in an e-mail, or on my blog—I never capitalize. I might think about hitting the Shift key, but my pinkies always manage to ignore the impulse. Well, after a Shift-key-free ten years, I finally caught grief for my keyboarding ways.
“Honey, you need to capitalize your [...]

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today’s special: typography

i am kind of a type geek. since working with a creative director and typography nut two years ago, i have been on a slow and steady mission to learn more about font types and proper uses of punctuation and special characters. i examine billboards and brochures, i assess their subjects and goals, i try [...]

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craigslist: the new city guide

every time i have a new project in a new city, i like to familiarize myself with my future pseudo-home by perusing craigslist.
other city guides might tell you where to eat, stay, and sightsee, but CL has a wealth of information on a city’s personalities, lifestyle, and standard of living. for example, heavy posting activity [...]

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